Awan Square.
A destination that gathers the finest brands under one roof.
The work covered the full visual identity for the destination.
Client
Awan Square
Services
Visual identity
Industry
Luxury retail
Date
2021
The approach
Luxury deserves a name that lives up to it.
Awan Square is a luxury shopping destination home to the finest global brands. We built a quietly opulent identity — confident letterforms, space that breathes, and details that tell a visitor they are somewhere curated. The system steps back for the brands it hosts, yet stays present in every touch.
Deliverables
- Logotype & identity system
- Brand guidelines
- Wayfinding & signage
- Visitor collateral
- Digital presence
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